Princess Cruises occupies the sweet spot between mainstream and luxury cruising, offering a premium experience at a price point that's accessible to most travellers. The line's MedallionClass technology — a wearable device that unlocks your cabin, enables cashless payments, and allows crew to deliver food and drinks anywhere on the ship — is the most advanced guest experience technology in the industry.
Princess is particularly strong on Alaska itineraries, operating its own wilderness lodges in Denali and Fairbanks for land-and-sea packages. The line's partnership with National Geographic for its Discovery at SEA programme adds a unique educational dimension to its voyages.
Princess ships are known for their elegant design, excellent dining (including the Crown Grill steakhouse), and a sophisticated atmosphere that appeals to couples and experienced cruisers.
✅ Pros
- →MedallionClass technology is the best in the industry
- →Excellent Alaska land-and-sea packages
- →Premium dining with the Crown Grill and Sabatini's
- →Discovery at SEA programme with National Geographic
- →Strong loyalty programme (Captain's Circle)
⚠️ Cons
- →Technology can be overwhelming for less tech-savvy guests
- →Premium Plus package required for the best experience
- →Some ships are showing their age